Today's advertisements are humorous, creative, and easy to remember. Advertisers know how to persuade consumers in ways that catch their eyes and stick to their memories. But, do they make logical sense? As a group, we are uncovering the propaganda techniques used in today's society-- based off "Propaganda Techniques in Today's Advertising" by Ann McClintock. We will be analyzing the following techniques: Bandwagon, Name Calling, Testimonial, Transfer, and Weasel Words.